The song, “My Flamingo Advantage”, was custom-crafted for Katie Hornor, a dynamic business coach for faith-based entrepreneurs. She was looking for music that could be used for her podcast, TV documentary as well as a theme song for her events and walk-up music for speaking engagements. She commissioned Mark Alewine for the task and provided very specific language and branding details to incorporate into the work. “My Flamingo Advantage” came about as a result.